COURSE DESCRIPTIONS AND FRAMEWORKS
Marketing Core Curriculum This presents the Utah standards and
sample activities for business education and marketing. Source:
UEN
LESSONS AND CURRICULUM EXAMPLES
Advertising Techniques
Lessons from the South Dakota DECA that focus on marketing and advertising
to various audiences. Source: SD DECA
Cereal
Box: Sell That Cereal The goal of this lesson is to help students
learn strategies used in developing an ad campaign for a product
and to make them aware of career opportunities in the advertising
field. Source: Glencoe
DECA Lessons From the Virginia Chapter, there are several
topics covered such as International Marketing, Pricing and Marketing
Research Source: Va DECA
Digital School House Marketing Lesson Plan This activity
will spark a child's creative side. Each child will research and
develop a new sporting equipment, school supply, automobile, clothing,
candy, or ice cream product using the Internet. All research will
be presented in Microsoft® PowerPoint. Source:
Digital School House

Great
Ideas for Teaching Marketing
The title says it all. The tips are teacher-tested and written,
and they are categorized by marketing topics (e.g., product, consumer,
behavior, pricing, etc.). Source: South-Western
Lesson Plans to Try Some marketing lessons are included
on this list. Source: Lesson Plans, Australia
Marketing
Education & Teaching Ideas
Web links page for teaching marketing. Source: KnowThis.com
Mind
Games An
applied, integrated unit to teach understanding and creating advertising
media. Source: Julie Childers
Wall Street Journal Tiffany Glitters, Even in Gloomy Japan
A marketing lesson from the WSJ. Source: WSJ
Write Way Marketing A commercial site with some free downloadable
materials. Source: Write Way Marketing
Site symbols:
-Ads
-
Hot
site
-pdf
Format
-
Media
-
Other Language
Last Updated:
Monday, October 10, 2005